Ep 11 Exploring Groups for From Strength to Strength

Welcome to The Book Desserts Podcast series for non-fiction authors looking to elevate their business and craft and lead an impactful group program around their book.

In this episode, using the book From Strength to Strength: Finding Success, Happiness, And Deep Purpose in The Second Half of Life by Arthur C. Brooks we’ll explore the idea of a longer-term group program (1 year or more). This is important when you book addresses changes and transformations that take a longer period to realize. If you’re looking to grow your business through longer term group programs, you’ll want to listen to this episode

 

In this episode you’ll hear about:

☀️ The reasons why this book and a book like it are best supported with a longer-term program

☀️ The importance of creating a program promise that gives participants the opportunity to learn the concepts and then also the time to enact the plans around those concepts

☀️ Ideas for incorporating in person retreats and small group partnerships into longer term programs

 

At the end of this episode, you’ll be invited to consider how your book might be a great one for a longer-term program. Come up with ideas for some activities and experiences that might be beneficial to those in your group program especially over a longer period of time.

 

Thanks for tuning in to this episode of The Book Desserts Podcast series! If you want to start working on your own group program for your book check out the Design Your Group with EASE guide at www.jjdak.com or book your free Group Clarity Session with your host, Kerry Dobson at https://www.jjdak.com/group-program-clarity-session

 

Thank you for listening 🙏🏻