The Book Desserts Podcast Series
It’s never just the book that has the most impact- it’s what you do with it afterwards. Do you have a book or are writing a book and you know you want to support your audience in taking your ideas and applying it in their lives, businesses, relationships, or careers? One way you can do that is with a group program. You can help your readers to go deeper with your ideas and frameworks. They can try things out and get help and support from you and other readers while they do. If you think about the impact that you want to have, you want to go beyond the pages of your book using author led groups, then this podcast is for you. About your host, Kerry Dobson Kerry helps Authors, established Coaches, & Thought Leaders design & lead a signature group program which delivers real impact. Throughout her career, Kerry was leading teams responsible for creating, writing, and developing group programs. She has created over 100 group programs and help over 200 people become great trainers. Now Kerry works exclusively with authors, established coaches, and thought leaders to bring their revolutionary ideas and expertise to their clients through group programs. She helps you translate your wisdom so it’s accessible to the world. For more information go to http://www.jjdak.com
Episodes

Thursday Mar 21, 2024
Thursday Mar 21, 2024
Welcome to The Book Desserts Podcast series for non-fiction authors looking to elevate their business and craft and lead an impactful group program around their book.
In this episode, using the book From Strength to Strength: Finding Success, Happiness, And Deep Purpose in The Second Half of Life by Arthur C. Brooks we’ll explore the idea of a longer-term group program (1 year or more). This is important when you book addresses changes and transformations that take a longer period to realize. If you’re looking to grow your business through longer term group programs, you’ll want to listen to this episode
In this episode you’ll hear about:
☀️ The reasons why this book and a book like it are best supported with a longer-term program
☀️ The importance of creating a program promise that gives participants the opportunity to learn the concepts and then also the time to enact the plans around those concepts
☀️ Ideas for incorporating in person retreats and small group partnerships into longer term programs
At the end of this episode, you’ll be invited to consider how your book might be a great one for a longer-term program. Come up with ideas for some activities and experiences that might be beneficial to those in your group program especially over a longer period of time.
Thanks for tuning in to this episode of The Book Desserts Podcast series! If you want to start working on your own group program for your book check out the Design Your Group with EASE guide at www.jjdak.com or book your free Group Clarity Session with your host, Kerry Dobson at https://www.jjdak.com/group-program-clarity-session
Thank you for listening 🙏🏻

Thursday Mar 28, 2024
Thursday Mar 28, 2024
Welcome to The Book Desserts Podcast series for non-fiction authors looking to elevate their business and craft and lead an impactful group program around their book.
In this final episode of The Book Desserts Podcast series (well at least season 1), we’ll explore the questions most asked by and for authors when it comes to having your own author-led group
Questions include:
☀️ What are the benefits of having a group program?
☀️ What’s the biggest challenge you see authors face with their own group?
☀️ What do I do after listening to all the episodes in this series?
☀️ How do you work with authors crafting their own group?
If you have any questions not answered in this episode, please connect with me on LinkedIn https://www.linkedin.com/in/kerry-dobson/
I mention the episode with Kristi Mitchell, you can find that below
Ep 04 Marketing for Your Group Program with Kristi Mitchell
https://podcasts.apple.com/us/podcast/ep-04-marketing-for-your-group-program-with-kristi-mitchell/id1725891932?i=1000642961280
Thanks for tuning in to this episode of The Book Desserts Podcast series! If you want to start working on your own group program for your book check out the Design Your Group with EASE guide at www.jjdak.com or book your free Group Clarity Session with your host, Kerry Dobson at https://www.jjdak.com/group-program-clarity-session
Thank you for listening 🙏🏻